Thought For The Day:
Attributes of social media:
1. Social media requires investment (time, energy, money)
2. Relationships can not be automated. Be authentic
3. New media works on attraction, not promotion. Broadcast tactics need careful testing
4. New media amplifies anxieties and fears in a public way. Avoid tactics that feel funny.
5. Relationships begin with evidence of intent. Invest real value in your communications.
Sumser and Dimitri Boylan : Adding Strategic Value In Downcycle Recruiting
Feb 26th 1PM PST
I’m on Twitter, Facebook, LinkedIn and Friendfeed. Catch up with me.