We are at the edges of the second generation of social media. Much of the original hype has been tested and found wanting. It turns out that we don’t really like seeing job ads in the middle of the flow of descriptions of last night’s burritos.
Over the past several weeks, we’ve been exploring the topic of employment branding. It’s murky territory for some. We’re lucky to have the best minds in the business on our team. The great thing about the HRExaminer is that it provides a place for a dialog between and about such mutually exclusive potions.
Just like Target was able to “know” that a customer was pregnant, HR will be able to put 2 and 2 together on a variety of subjects. Large scale data mining will begin to show near-magical correlations between conditions and productivity.
There are not that many must see HR events on the global stage. TRU London is one. The TRU London gathering is a learning swarm. People interested in Recruiting from all over the globe descend on a small hotel in London’s Indian neighborhood.
My unexpected appearance on a Forbes Top 20 List of influencers gave me a new perspective on my own HRExaminer influence project.
“…like Pontiacs and Oldsmobiles, old-school ROI’s day in the sun is waning. In an environment of continuous flow and interaction, there’s a need to consider an emerging metric: return on investment in interaction (ROII)”
In conversation, Lars seems to have a built in reminder. Somewhere, in the back of his brain, a little alarm goes off. "Say it now. Say it now." Then, as if you’ve never heard him say it before,
"Never let what might go wrong get in the way of what could go right."
We published the fifth edition of our Top 25 list of online influencers in recruiting this week. Find out what we’ve learned about influence on the Internet in the Recruiting space for HR and who is on the list.
The last time we published a list of influencers was in August, 2011. In the intervening five months, there has been an explosion of services that measure and evaluate an individual’s influence online.










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