Passive Employment Branding - HR Examiner Weekly Edition v 3.13 March 30, 2012

HR Examiner Weekly Edition v 3.13 March 30, 2012


Employment Branding for Passive Candidates? Employment Branding for Passive Candidates?
There are no new entrants to the market who are experienced. As obvious as that is, it gets left out of the conversation all the time. People who are new apply for jobs one way. People who are experienced do it differently. People who are really happy in their work don’t do it.
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9 Employment Branding Buckets9 Employment Branding Buckets
Employment Branding applies the same branding principles of attracting and retaining customers to attracting and retaining top employees. Employment branding is built on research that supports employee retention strategies to enhance recruitment and retention in your company.
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Opening The Big Data Future of Employment Branding Opening The Big Data Future of Employment Branding
On a job by job basis, the Wanted Analytics data can be displayed to show where a particular job is being hired and who the day to day competitors are. With data in hand, it becomes particularly clear that the competition varies by job and location.
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Why We Should Adopt the ANSI Cost Per Hire Standard Across HRWhy We Should Adopt the ANSI Cost Per Hire Standard Across HR
“Recently, SHRM’s Cost Per Hire standard was approved by ANSI. This is exactly the data HR needs to do its job — as the strategic business function that it is.” — Andrew Gadomski, Chief Advisor and Founder of Aspen Advisors
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RelationshipsRelationships
Relationships are hard to develop in volume and many people take statistical shortcuts in processes that develop relationships based on the luck of the draw. The reason that Direct Marketing techniques generally have a bad name is that they tend to treat people like objects as a precursor to a deeper form of relationship.
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