10 way to harness experiential marketing for your employer brand

Apple recently revamped their in-store experience to emulate The Ritz-Carlton and it’s working. Great service focused on building a brand experience serves as a foundation for both brand loyalty and career interest. This week Susan Strayer and Brett Minchington co-author our feature story on Experiential Marketing for employer brands.



10 way to harness experiential marketing for your employer brand ~ HRExaminer v3.36 for September 7, 2012

HRExaminer v3.36 September 7, 2012

 

Table of Contents

Experiential Marketing: Harnessing the Power of Emotion in Your Employer Brand

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On Riding a Trojan Horse

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From This time Last Year

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