An American Trail

For a guy named Starr, it's hard to imagine a better place to be from than Texas.

Like the country he's from, Bret Starr is unapologetic about calling bullshit on the pablum that serves as marketing these days and he's quick to point out where the real action is.

Starr is busy blazing new trails with his partners riding a horse named results and a trusty sidekick called the Internet.

Find out more below in this week's feature:

Bret Starr.